Addiction Treatment Marketers Organization (ATMO) provides training for marketing and admissions teams in order to help them be more successful. This session will take an inside look at what that training entails and why it is beneficial from both a business and patient care perspective. Understand what ATMO teaches before signing up staff for this certification.

• Understand the ATMO courses to determine if it is appropriate for their marketing and admission staff.
• Understand the need for admissions and marketing staff development and education.
• Understand strategies to adopt in-house training and staff development.